President and CEO, corecubed
Marissa Snook is the president and CEO at CoreCubed. She has been working in PR and marketing for over 15 years with a focus on in-home care marketing since 2005, and she was the administrator of CoreCubed’s award-winning MOST home care marketing program. When working for one of Washington state’s top PR firms, she won the “Wind Beneath Our Wings” award. With her background in theater and directing for the stage, Snook excels at getting into the mindset of a target audience and understanding the best ways to reach them.
Closing Business Starts with Call #1
Thursday, October 28, 2021, 3:55 p.m. – 4:55 p.m.
This session will give you tools to educate your inquiry team on securing home consultations and preventing your digital dollars from going down the drain. Listen to reenacted examples of real “mystery calls” to evaluate which tactics are most effective. Plus, learn how you can use your phone system and a call-tracking system to improve these processes. Find out how to incorporate consultative selling; know what questions to ask and when; and understand how to manage the call's flow, move toward the next steps, and ask for the caller's business.
Tool: 10 ways to make your inquiry process stand out